GENERAL

Selling Carwash Services by Phone

Most car washes make money by washing cars for individuals, but what some of the car washes do not realize is there is quite a bit of fleet business out there that they are probably not tapping into. Consider if you will such companies as;

  • Rent-A-Car Agencies
  • Municipality Fleet Vehicles
  • Shuttle Rideshare Vans
  • Pizza Co. Delivery Vehicles
  • Auto Parts Delivery Vehicles
  • Limousine Companies
  • Taxicab Companies
  • Security Guard Companies

There are hundreds and hundreds of types of Carwash businesses that have small fleet of vehicles and a carwash business should tap into this market. Often carwash owners do not tap into this market, but it is very easy to do and it starts with a simple phone call to such businesses.

The best way to do this is to get the yellow page phone book out and make lists of names of companies that have fleets of vehicles and the phone numbers. I also recommend that you get a Chamber of Commerce directory and buy a Book of Lists.

Next, it makes sense to find the decision maker and invite them into the carwash for a free car wash on a company vehicle or their personal car and schedule an appointment. When they come in the carwash owner should advance that car to the front line and talk with the customer as the car’s been washed.

Then offer them a low-priced fleet discount based on carwash coupons, which they can buy in advance. This is how I recommend selling Fleet services for a carwash and it all starts with a simple phone call. Please consider all this in 2006.

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